Help elevate the voices of
women and gender-diverse people.
Join us in building a more equitable, democratic Canada.
Help elevate the voices of
Journalists, Media
and Organizers
Find a qualified expert that knows their stuff
Women and
Gender-Diverse People
Amplify your voice and influence what matters
Partners and
Donors
Drive impact through your support
Together, we will build a Canada where the voices, perspectives and priorities of women and gender-diverse people influence every decision that affects them.
who we are
Informed Perspectives is dedicated to bridging the gender gap in media and public discourse.
As a national charity and social enterprise, Informed Perspectives amplifies the voices of women and gender-diverse people and provides them with inspiration, support and visibility to influence public conversations and decision-making in Canada.
Through training, advocacy and research, we strive to ensure their insights ignite social and systemic change for a more inclusive and equitable democracy.
TESTIMONIALS
What People Are Saying
“I use your database for practically every story I write, in addition to using it for op-ed solicitations for our policy briefings…Your database is an incredible resource.”
Aidan Chamandy,
Federal Policy Reporter,
The Hill Times
“The database is a great resource if you are looking for a female expert to help with your story. Thank you again for amplifying the voices of women who are experts in their fields and for being valuable resources for journalists.”
Solarina Ho,
Freelancer and former Canadian Correspondent, Reuters
“Let’s change everyone’s reflexes. Women and men are both smart, so let’s hear from the women, as well as the men — finally — at this point in history.”
Heather Mallick,
Columnist, The Toronto Star
“I’ve used the database a lot in the last year. Very useful to help get more female expert voices into conversations about policy and politics.”
Teresa Wright,
Parliamentary Reporter,
Canadian Press
“To affirm our commitment to equity.”
Linda Solomon,
Editor-in-Chief,
The National Observer
“Diversifying your sources takes more time. There’s no denying it. It’s not easy building relationships with vulnerable groups who have been historically left out of the media. But hard work pays off, resulting in richer journalism and broader audiences.”
Duncan McCue,
Host of CBC Radio One’s Cross Country Checkup
WHAT WE DO
Women’s voices make up less than 30% of those quoted in the media. We’re changing that.
Informed Perspectives amplifies voices through hands-on media training, Canada’s largest database of diverse expert sources, real-time tracking of gender representation, and strategic advocacy.
Your voice matters. Let’s make sure you’re heard.
Women and gender-diverse experts are underrepresented in the media—and that needs to change.
Our free expert database helps amplify their voices by connecting them with journalists, podcast producers and event organizers who are seeking diverse perspectives. By making it easier to find and feature their insights, we’re building a more inclusive media landscape that reflects the realities of all Canadians.
See the Database
Learn how to engage, persuade and broaden your audience.
Relevant insights, practical tools and personal feedback: this is what we deliver in every Informed Perspectives workshop. And it’s why virtually 100% of participants — from academics to non-profit leaders to business executives — say they would recommend them.
Take a Workshop
Book Shari Graydon, Informed Perspectives’ Catalyst, for your next event.
Shari Graydon delivers thought-provoking keynotes that challenge the status quo and inspire real change. With humour, research-backed insights and compelling stories, she inspires audiences to amplify their voices and drive impact.
Book a Keynote for Your Event
Every voice matters in building a more equitable Canada.
Our advocacy campaigns drive social and systemic change by raising awareness, connecting allies and providing resources for navigating online hate and demanding equal political representation.
Demand Change
Free resources, research and tools to amplify your voice.
Access free resources through our Learning Hub, read our Blog for advocacy and published commentary by workshop alumni, and see our real-time Gender Gap Tracker to measure the ratio of women vs. men quoted in Canada’s most influential news outlets.
Visit the Learning Hub
Women and gender-diverse experts are underrepresented in the media—and that needs to change.
Our free expert database helps amplify their voices by connecting them with journalists, podcast producers and event organizers who are seeking diverse perspectives. By making it easier to find and feature their insights, we’re building a more inclusive media landscape that reflects the realities of all Canadians.
See the Database
Learn how to engage, persuade and broaden your audience.
Relevant insights, practical tools and personal feedback: this is what we deliver in every Informed Perspectives workshop. And it’s why virtually 100% of participants — from academics to non-profit leaders to business executives — say they would recommend them.
Take a Workshop
Book Shari Graydon, Informed Perspectives’ Catalyst, for your next event.
Shari Graydon delivers thought-provoking keynotes that challenge the status quo and inspire real change. With humour, research-backed insights and compelling stories, she inspires audiences to amplify their voices and drive impact.
Book a Keynote for Your Event
Every voice matters in building a more equitable Canada.
Our advocacy campaigns drive social and systemic change by raising awareness, connecting allies and providing resources for navigating online hate and demanding equal political representation.
Demand Change
Free resources, research and tools to amplify your voice.
Access free resources through our Learning Hub, read our Blog for advocacy and published commentary by workshop alumni, and see our real-time Gender Gap Tracker to measure the ratio of women vs. men quoted in Canada’s most influential news outlets.
Visit the Learning Hub